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Deep Sharing: How the Commons Amplifies the Sharing Economy


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Deep Sharing: How the Commons Amplifies the Sharing Economy

Jessica Conrad

On a bitingly cold and rainy November evening last year, I was in a pickle: I’d taken a city bus to CoCo, the coworking space where I office in downtown Minneapolis, and was seemingly stuck without an efficient option for getting to Birchwood Café, where I would meet friends for dinner, three miles away. That is until I remembered my new membership with car2go, a car-share service that had recently won a contract with the city of Minneapolis.