When the Entire Media is allowed to be controlled by only a few, they easily Demonize or Marginalize whomever they want, for their own benefit.
Kucinich has always been on the right side of the issues, and should have been the Dem Nominee in 2008, much as Bernie should have been in 2016. (They were both threatened into complicity by irresistible forces, each in their own situation.)
A look at Bernie, for instance, as he dismantled Alan Greenspan before Congress, showed what a true exhibition of Strength, Intellect and Decency was, rather than Matinee Idol looks.
Irish Setters, as a Breed, it is said, after years of breeding for looks alone, became, as one observer pointed out, like hiring Firefighters on the basis of how good they looked in the Uniform, as opposed to their qualities of Courage and Character.